November 18, 2010
Friend Filter! Facebook’s New Messaging System
Facebook will soon be launching a new “modern messaging system” that will include seamless messaging features, cross-platform conversation history and the social inbox. The main purpose of this new system is for people to be able to sort through the messages that they receive and organize them in a way to highlight conversations with your real friends and be spam free!
With over four billion messages being send out each day CEO Mark Zuckerberg says that “people need a modern messaging system that is seamless, informal, immediate, personal, simple and minimal.”
The new messaging system is also designed so that users can send and receive messages from their cell phones, IM or Facebook. The simplicity is key for users to communicate in real-time with their real friends. This new system includes a secondary inbox (between the prioritized box and the actual junk) that holds all of the other messages that aren’t from your friends.
Now when you view a conversation, you’re actually looking at a complete history of all the communications you’ve shared with that person on Facebook- it’s like having an ongoing record of your friendship.
“I think for a long time people have agreed that the real way to solve spam in filtering is you should have a list of the people that you want to hear from, and we could just do that so easily for people, because they have their friends list, their friends have their friends list…so we can tell not only the people who you communicate with, but who are the people in your network who are likely to be sending you something that’s interesting,” says Zuckerberg.
You will also be able to set up a Facebook email account through this new messaging system. When people send you emails from external systems like; AOL, Yahoo, Hotmail, Gmail, etc. they are delivered right to your Facebook messages! It’s becoming such an easy way to integrate your messages, chats, texts and now all of your emails.
With this new messaging system and spam filter, there are some possible obstacles for legitimate email marketers. This gives one reason to believe that we will see more businesses utilizing personal Facebook profiles to connect with customers to gain access into that prioritized inbox. Over the next few months this system will be unveiled through an invite-only process…but you can request an invitation early.
Here’s the link: www.facebook.com/about/messages
