September 23, 2011
Cover Yourself, people.
Oh, hey…I don’t know if you heard, but Facebook announced a slew of changes to the platform yesterday at the F8 conference. These updates will affect both individual users and marketers alike. As someone who falls into both categories, I wanted to understand the full affect of these changes IMMEDIATELY. One of the most notable changes is way your profile will appear with the new Timeline feature. Timeline is a revamped and redesigned version of the Facebook Profile.Say goodbye to…
September 22, 2011
Facebook F8: Photo Opps Meet App Opps
Today Mark Zuckerberg announced 2 pretty huge changes to the Facebook platform: 1). The Timeline. This is an evolution of your profile and essentially shows your life history year by year. The most interesting part of all of this from a design perspective is that the space is wider than the old profile and alot more visual. There’s a giant area at the top for a photo or designed image that you can use to make a big, visual statement…
September 19, 2011
Top 10 Take Aways from the 2011 Inbound Marketing Summit
I recently attended the Inbound Marketing Summit in Boston which featured many well-known social media and marketing experts. Below are the Top 10 Take Aways from the 2011 Inbound Marketing Summit: 1. Chris Brogan: The biggest reason you should be on Google+? It’s going to have a big impact on SEO.2. Chris Brogan: Two great tools to find people on Google+: Group.as and findpeopleonplus.com .3. Brian Halligan: The next generation of the web experience is the personalized experience a la…
September 16, 2011
We Have Liftoff!
The Yale College Council was established in 1972 to ensure that the student body had a voice in governing the way the university is ran. And, as important as it is for that voice to be heard by the powers that be, it is equally as important for the YCC to keep its constituents and followers informed on its proceedings. Response was entrusted with the task of creating such a platform, and we are happy to report that the site…
September 12, 2011
We’re a Finalist in The OMMA Awards
The OMMA Awards were created in 2006 to recognize excellence in online advertising creativity. And although some of the world’s most recognizable brand names have campaigns in the running, it’s in fact the little-known architects of these digital advertising masterpieces who are battling it out for total supremacy of the interwebs. I assume that the head scratching is about to commence, as you’re no doubt wondering how this information applies to Response Marketing. Well it is an honor and pleasure…
